In the service industry, awareness is a must. You have to be fully aware and fully present to give the level of service that makes people take notice and want more.  Walt Disney ~ "Do what you do SO WELL that they will want to see it again and BRING THEIR FRIENDS." Chances are your customers are doing business with some of the world's finest service organizations, and because of that, your company's service experiences will be compared. So you need to ask yourself, how do we measure up in comparison?

We have such an opportunity to make a great impression just by the attention we provide. Customers want to be noticed and heard, and if you fall short, your ongoing success, customer loyalty, and referrals to others will be at risk.

Baker Communication, Inc developed this great infographic which explains much of what I was saying about how you can be at risk if you are not providing your customers a service experience that makes them want to return again and again. Take a look at these 14 Customer Service Sins and see if you are potentially driving your customers away.

Leadership needs to make a conscience effort, to watch for and react to, these signs and characteristics with all employees. Don't let any of these customer service sins stake claim in any of your employees. Catch them doing things right and reward, and equally, quickly react to behaviors that are not helping or enhancing your customers experience. And most of all, stay consistent and be clear with your message on how you want the service delivery to look and feel at your hotel.  

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