In the service industry, awareness is a must. You have to be fully aware and fully present to give the level of service that makes people take notice and want more.  Walt Disney ~ "Do what you do SO WELL that they will want to see it again and BRING THEIR FRIENDS." Chances are your customers are doing business with some of the world's finest service organizations, and because of that, your company's service experiences will be compared. So you need to ask yourself, how do we measure up in comparison?

Customer service is measured by how you "show up," and how you present yourself in graphics impacts your service impression.  So what if you aren’t a Graphic Designer and have zero experience with editing image files and creating something that is visually attractive.  I have a simple solution for you that requires very little learning, and it does not depend upon the use of expensive software. Microsoft PowerPoint (yes, PowerPoint!) gives you just what you need to do some very basic design. What’s better? In less than 6 minutes, I can show you how to do some of the basics in 3 very quick videos.

Without factual information and timely, candid feedback, teams quickly dissolve into weak, dependent groups, shifting responsibility and ownership for problems to those who are informed.  In many organizations, this results in a crippling "dependency syndrome," an upward delegation of problem-solving and conflict resolution.  Got a problem?  Give it to the boss to solve!

- John J. Murphy, Pulling Together

From the lyrics of Carly Simon's song, Anticipation.... "is keeping me waiting."   Waiting and wondering are two very dangerous words in customer service, and yet I experience both, often.  How many times have you been in a store, hotel, restaurant, or doctor's office standing in line, where clearly the person behind the counter sees you, but does not acknowledge you?  They can look right at you, but choose to say nothing, and somehow they are comfortable with letting you stand and wait.  Is this a training issue, or an acceptable business practice for some businesses, or are some people wired in such a way that they don't understand or can't anticipate the effects of this on a consumer?

"We wildly underestimate the power of the tiniest personal touch."  -Tom Peters 

However beautiful the strategy, you should occasionally look at the results.

- Sir Winston Churchill

Businesses aren't successful by chance.  Someone, who may be you, has to focus and have the vision for what it takes to thrive in today's economy and to continue to provide exceptional service to a demanding consumer market who has high expectations.  Might sound complicated, but let's make it easy and go back to "base camp."  How about you simply embrace and teach our "FOCUS" concept, which is a simple method that truly focuses on successfully serving your customers?  It always comes back to paying attention to service and delivery when you want to move your needle of success and increase your sales.  Right?