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Katie Scheer | Oct 30, 2018 9:06:00 AM


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Serving the millennial generation calls for a change of routine, as they now represent the largest generation in the country. Millennials are known to be impatient yet pragmatic idealists, while also being known as authentic and transparent. These traits are what make them different from other generations and very unique customers. 

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Topics: Hospitality Trends, Millennials, Customer Experience

Are You Ready For Your Future Customer?

Jana Love | May 1, 2018 9:03:00 AM

Where are you in the spectrum of being ready for your 2020 customer? Over the last few weeks I have heard so many people talking about "time." "Where did April go?" and "Didn't we just celebrate the arrival of 2018?" Although I feel much the same way, the speed in which time is passing panics me a little bit, but also motivates me. There are so many items on my "to do" list that I want to accomplish before we celebrate 2019's arrival and that gets me going! 

In your business world, what gets your attention, or gets you moving on your initiatives? Perhaps it will be the info graphic that I just read powered by Provide Support. Source: Customers 2020 Report by Walker Information. 

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Topics: Hospitality Trends, Customer Experience, Customer Service

5 Hospitality Trends To Keep An Eye On In 2018

Jana Love | Feb 6, 2018 9:04:00 AM

Where did January go? Are you still focused on your New Year's resolutions? Looking back through the rear view mirror (if you will) is an exercise I find interesting each year. What happened, what didn't, what is inevitably going to continue to happen, what do I want more of, less of, that sort of thing.  Lot's of trend articles will surface about the previous year.  In fact, here was ours last year: 2017 Trending.  This year, as I was reading through some of the top trends, I came across a very interesting article by Simone Puorto, called Five hospitality trends to keep an eye on in 2018. So instead of looking back, we are going to look to the future. 

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Topics: Hospitality Trends, Growth, Innovation

Hospitality Trends: 2017

Jana Love | Jan 31, 2017 9:04:00 AM

top-13-elearning-trends-for-2015.jpgAs we begin to get comfortable with the New Year, it's always interesting to look at what is being discussed and predicted for the months ahead. Skift is an online news magazine that puts out reports on the hotel industry's automated future. Associate Editor at Skift, Deanna Ting says, "We make our predictions for some of the biggest trends that will impact the hospitality industry and the overall guest experience." 

Trends in the hospitality industry will always continue to evolve from year to year. Skift reported that last year's trends centered around mega mergers and acquisitions, as well as direct booking wars from online travel agents. 2017 promises to be a year of change, especially with the new administration, not to mention our new President is a hotelier. 

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Topics: Hospitality Trends

Another Take on Hospitality Trends for 2015

Jana Love | Apr 14, 2015 10:00:00 AM

millennialWhat are Millennials? According to, Wikipedia, Millennials (also known as the Millennial Generation or Generation Y) are the demographic cohort following Generation X. There are no precise dates when the generation starts and ends. Researchers and commentators use birth years ranging from the early 1980's to the early 2000's. 

Robert Rauch wrote an article, Top 10 Hospitality Industry Trends in 2015 that discusses the profile of a Millennial. The major focus for this group is exploration, interaction, and experience. Rauch says, "They are looking for a unique and novel experience and this has and will continue to command change within the market." 

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Topics: Business Skills, Customer Experience, Marketing, Hospitality Trends, Social Media

Top Hospitality Industry Trends for 2015

Katie Scheer | Feb 24, 2015 10:00:00 AM

whats_trendingA key to longevity, success, and profitability is to stay on top of trends, and it's even more optimal to be the trendsetterWe do market research and competitor analysis at >3,000 global hotels per year so we witness, see, and hear what initiatives are being implemented and what is trending in this fast-paced, highly competitive industry.  Here's our professional take on the top hospitality trends that you should capitalize on in 2015:

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Topics: Customer Service, Customer Experience, Hospitality Trends

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